The Hybrid Retainer: Building Recurring Revenue from your WordPress Clients

Rob Howard shares the exact tools, templates, proposals and psychology he’s used to build hundreds of thousands of dollars in recurring revenue from his web development clients.

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Every workshop is presented live, recorded, transcribed, and available for you to enjoy at any time.

  • The Live Presentation was held on October 11, 2022 12:00 pm Eastern.
  • It was recorded, transcribed, and is now instantly available for you to watch any time, 24/7
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The Hybrid Retainer: Building Recurring Revenue from your WordPress Clients

Rob Howard shares the exact tools, templates, proposals and psychology he's used to build hundreds of thousands of dollars in recurring revenue from his web development clients.

What You'll Learn

The Formula That Sells

Rob will share the exact templates and proposals – and all the psychology behind how they work – that he's used to sell hundreds of thousands of dollars per year of active retainers to WordPress clients

How to Respond to Common Objections

From "I can do it myself" to "I only need you once in a while" to "it's too expensive" – we'll break down every client objection and show you how to position your retainer as an irresistible offer.

Pricing, Psychology and More

We'll talk actual numbers – not just theory – so you can price your retainer appropriately to give your clients maximum value while building a sustainable, thriving business.

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Meet Your Instructor

We're the team behind MasterWP, Understrap and HDC, the digital agency that's leading the industry to a better future.

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Rob Howard

Rob is the CEO of HDC and the Publisher of MasterWP. Based in Denver, he brings 20+ years of full-stack development experience and an eye for design, publishing and communication to the MasterWP Workshops team. Rob is a graduate of Syracuse University. He's been featured in Wired, Entrepreneur, Entertainment Weekly, Newsweek and TechCrunch, among many other major publications. His clients have included MIT, The World Bank, Marriott and The United States Holocaust Memorial Museum.

After 20+ years in business, we're sharing everything we know about building custom, handcrafted WordPress sites

Our clients speak for themselves...

'Love working with this team!'

- Brittany H.

"Love working with this team! They are very responsive and do great work."

'Professionals through and through'

- Mali C.

"Rob Howard and his team are professionals through and through. They ask the right questions, are incredibly responsive and make great suggestions so that they are always part of the solution. When we send development work their way, we don't have to worry. The work is always done well and on time."

'A team I can trust'

- Anne Marie F.

"I just knew right away that Rob was going to be somebody to lead a team that I could trust."

'Attention to detail'

- Shardul K.

"You make the process so much easier for us. We don't have to have a lot of back and forth. You understand our attention to detail and requirements on the visual side of things as much as you understand the technical side of things."

'Dream team of developers'

- Laura B.

"I have worked with many developers throughout the 10+ years of building WordPress sites and have always had a rotating door of developers. Working with Rob Howard and his Dream Team of developers was so easy, reasonably priced, and very organized. They delivered the project on time and without any confusion about what needed to be done. I can't wait to be able to work with them on many more projects to come."

'Fast, friendly, and incredibly professional'

- Sean L.

"I have worked with a lot of developers over the years, and Rob Howard is the only one I return to, project after project. Rob and his team are fast, friendly, incredibly professional, and above all else they actually answer you in a timely manner."

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Just e-mail us within 60 days and we'll provide a full refund. That means you can start building your skills today, 100% risk-free.

Get Instant Access to this Workshop

Lifetime access to the recorded workshop. 60-day money-back guarantee.

$79

Lifetime Access